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Objective Group

Objective is a consulting and technology company with deep expertise in digital transformation and AI-powered modernization. As a certified Liferay Partner, we help organizations across highly regulated industries modernize their digital experiences with speed, intelligence, and measurable impact. We co-create secure, scalable, and mobile-first portals that empower enterprises to: – Streamline complex workflows – Enhance customers’ engagement – Reduce friction in service delivery – Unlock AI-powered operational efficiency

1 Location6 Services5 Client Case Studies

Services

AI-Powered Migration to Liferay DXP

Modernize outdated systems through our proprietary AI-assisted migration methodology tailored to Liferay DXP. We reduce technical debt, accelerate time-to-value, and support long-term scalability.

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Cloud Modernization & Application Management

Migrate your Liferay workloads to the cloud with performance, security, and flexibility. Our support models include application management and continuous improvement programs to maximize lifecycle value.

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DevSecOps & Agile Governance

Ensure operational resilience with CI/CD pipelines, cloud-native deployments, and secure development practices integrated into your Liferay ecosystem. We help teams move faster, with confidence.

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Digital Experience Health-Check

Our design and UX specialists conduct a comprehensive assessment of your digital experience, whether built on Liferay or another DXP, to identify friction points, usability gaps, and improvement opportunities across the user journey. Using heuristic evaluation, behavioral analysis, and best practices in design and experience architecture, we deliver actionable insights to boost conversion, reduce churn, and elevate overall engagement, all without requiring a complete redesign.

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Enterprise Portal Development

Design and implement robust, secure, and omnichannel portals using Liferay DXP. We deliver scalable digital experiences that unify customer and internal journeys, with full alignment to compliance and performance requirements.

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Experience & Workflow Transformation

Optimize user journeys and operational workflows through Liferay’s native CMS, segmentation, and automation capabilities. We enable personalized self-service and improve engagement across every digital touchpoint.

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Client Success Stories

Cayman Islands Government – Unified Digital Government Experience

With nearly 80 departments, the Cayman Islands Government needed to modernize fragmented portals and simplify public access. Objective delivered Liferay-powered digital channels with secure authentication, eID integration, and modular analytics. Key outcomes: – Centralized platform supporting multiple departments – eID-based access control and digital forms – Integrated analytics and high-level security – Greater autonomy for departments using low-code tools

Federal Home Loan Bank – Secure B2B Portal Modernization

Federal Home Loan Bank of New York partnered with Objective to develop a complex, secure B2B portal using Liferay DXP and Angular. The solution addressed high-security demands and advanced integration needs, while offering flexibility for future extensions. Key outcomes: – Sophisticated B2B portal with seamless Angular-Liferay integration – Secure architecture tailored to financial regulations and institutional users – Flexible front-end to support modular expansion – Successful migration of internal systems to Liferay following project success – Client available for reference due to high satisfaction

Florida County Court – Large-Scale Public Sector Migration

Objective supported a Florida county court in migrating its public service website from Sitecore to Liferay DXP, covering over 500 content pages. The project leveraged AI to accelerate the migration process and addressed last-minute content revisions due to election-driven changes. Despite a compressed timeline, the team delivered a high-performance, scalable, and user-friendly portal using Liferay’s out-of-the-box capabilities. Key outcomes: – 25% of content redesigned without impacting deadlines – AI used to streamline content processing – Reduced operational costs by replacing legacy infrastructure – Client willing to recommend Objective for future projects

Santander – Scalable, Personalized Credit Analysis Portal

Objective collaborated with the U.S. subsidiary of Santander to rebuild its Credit Analysis Portal using Liferay DXP. The challenge was to ensure local customization while maintaining global brand consistency and scalability. Key outcomes: - Responsive design for mobile-first access - User segmentation based on devices and channels - Improved website management and contextual information delivery - Enhanced customer attraction with a tailored experience

West Bend Insurance Company – Accelerating Quoting in Insurance with Liferay

To modernize its quoting process and meet growing customer expectations, West Bend partnered with Objective to revamp its technology stack using Liferay DXP. The solution introduced a self-service portal with real-time information, significantly improving speed and usability. Key outcomes: – Quoting process reduced to under 10 minutes – Increased agent adoption within five months post-launch – Cost reduction through self-service and responsive design – Enhanced user experience with role-based access and automated workflows

Locations

299 Alhambra circle – suite 403
Florida, United States 33134

Quick Stats

Locations1
Services6
Case Studies5
Countries1

Data Source Disclaimer

The data presented on this page is collected from publicly available information on liferay.com and other public sources. This information is provided for informational purposes only. Liferay Inc. is the trademark owner of Liferay and related services. For the most current and official information, please visit liferay.com.

Wasim Shaikh

About the Author

Wasim Shaikh is an experienced UI/UX Developer & Front-End Engineer with 15+ years of expertise. Based in Ahmedabad, Gujarat, India, he specializes in Liferay, React, Angular, Next.js, Tailwind CSS, and CMS integrations. He regularly shares insights on web development, SEO, and performance optimization through his blog wasimshaikh.com.